Here are five strategies that will help you create better forms for you to lead generation activities:
• Filling forms are boring! Make them interactive
• Lesser form fields to fill, the better
• Placement of form matters
• Try different types of forms
• Get your privacy policies in place
But, the trick is to craft a landing page that is well-read with a thoughtfully designed conversion form. If the landing page is not interesting enough, then there is a high chance of losing a potential conversion.